Featured Projects

Virgin Voyages logo with a large red triangle and the words Virgin Voyages in white cursive and red text.
Logo for Four Seasons Yachts featuring a stylized black tree above the company name.
A logo with a stylized profile of a woman's face with flowing hair, and the word "PRINCESS" beneath it.
Logo with a floral design at the top, the word 'Explora' in large font, and the word 'Journeys' below in smaller font.
Close-up of the PershYXF logo in dark blue text on a transparent background.

From Concept to Reality. brands, brought to life.

Over the past decade, I’ve partnered with leading brands across travel, hospitality, and luxury lifestyle to help them define their voice, design immersive experiences, and bring high-impact ideas to life.

Download my portfolio below and explore a selection of case studies, experience blueprints, creative writing samples, and strategic experience development — all crafted with intention, brand alignment, and emotional resonance at their core.

Lounge with several people sitting and talking, a blonde woman in a red sequin dress seated on a sofa, and a group of four people at a table next to an easel with a blank canvas.
Woman dressed in a purple, shiny, patterned gown with jewelry and a halo-like headpiece, standing in a dark setting with a green sofa and small table with a glowing orb.
Poolside display includes pink sunglasses on a white shell-shaped dish, a pink inflatable pool ring, a bottle of rosé wine in a glass, a wooden box labeled Aloe Gel, a promotional card with a pink flamingo and tropical theme, at Pier Sixty-Six in FLL
Red Virgin brand safety helmet placed on a shelf against a ceiling with metal panels.
Patrick Shaw wearing white coveralls, yellow boots, and a blue helmet standing indoors, working on a laptop in a room under construction, with plastic sheeting and building materials around.
A man, Patrick Shaw, with short hair, wearing a black and white floral shirt, is smiling and posing behind two telescopes in a room with dark blue leafy wallpaper and a mirror.
View of a stage with lighting and scenery, seen from a control booth with audio mixing equipment, a computer monitor, and a smartphone. Explora Journeys